Unlock BRAND Building Secrets with Paige Arnof-Fenn!

Want to build a brand that stands out in today's digital world? Join host NaRon Tillman on Walk in Victory for expert marketing insights from https://www.walkinvictory.me/guests/paige-arnof-fenn/. Paige shares her impressive career journey, from...
Want to build a brand that stands out in today's digital world? Join host NaRon Tillman on Walk in Victory for expert marketing insights from Paige Arnof-Fenn, founder of a global branding and digital marketing firm. Paige shares her impressive career journey, from working with industry giants like Procter & Gamble and Coca-Cola to leading successful dot-com startups and building her own firm. This episode explores the evolution of marketing, the critical importance of a strong online presence, and how to maintain brand relevance through continuous learning and adaptability. Discover why everyone is a brand, the power of consistent messaging, and how to leverage technological advancements like AI. Plus, Paige shares practical advice on using visuals to tell your brand story and maintain a compelling online identity.
Key Takeaways:
- The evolution of marketing and the importance of adapting to change.
- Building and maintaining a strong online presence for your brand.
- The significance of consistent messaging and brand storytelling.
- How to leverage technology, including AI, in your marketing strategy.
- Practical tips for creating a compelling and current online brand identity.
- 00:00 Introduction and Host Welcome
- 00:10 Public Service Announcement
- 00:57 Marketing Challenges and Strategies
- 05:35 Guest Introduction: Paige's Career Journey
- 09:42 Evolution of Marketing Techniques
- 21:36 Importance of Branding
- 30:13 Consistency in Marketing Efforts
- 33:21 Book Recommendations and Closing Remarks
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Paige Arnof-Fenn
CEO
Paige Arnof-Fenn is the founder & CEO of global marketing and branding firm Mavens & Moguls based in Cambridge, MA. Her clients include Microsoft, Virgin, The New York Times Company, Colgate, venture-backed startups as well as non profit organizations. She graduated from Stanford University and Harvard Business School. Paige serves on several Boards, is a popular speaker and columnist who has written for Entrepreneur and Forbes.